Skills Required
Some specific skills which will keep Social Media Manager in a good position as a social network administrator include:- Writing: The knowledge of writing for Search Engine Optimization (SEO) is desirable. Social media administrators should know how to write effective copies in many styles.
- Problem solving skills: social media administrators must be able to communicate, resolve and transmit messages from the organization on various platforms.
- Research skills: social media managers must remain updated with trends of social networks and online.
- Online interpersonal skills: social media managers are the link between the public and an organization. Therefore, it must be accessible and friendly online.
- Organizational skills: must be organized to communicate effectively with customers, to execute and configure social networking strategies.
- Technical skills: Understanding the technological aspects, accessing the Internet through SEO and being aware of technology.
Job Duties of A Freelance Social Media Manager
Social Media Management is now an emerging career. Some of the main duties of Social Media Managers include:- Manage the presence of an organization in social networks
- Generation of advertising and promotional content for the organization
- Answer queries from social networks, according to company standards
- Brain assaulting new ideas and analyzing the disadvantages and advantages of an idea
- Keep up with the latest trends online
- Monitoring of changes in public perception and compliance with promotional objectives
- Advertising on various social networking sites such as Twitter, Facebook, Reddit, etc.